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Zanders to unveil silk packaging paper at Cosmetic Business 2017

Zanders is set to showcase its Zanpack silk packaging paper at Cosmetic Business 2017, which is due to be held in Munich, Germany.

At the two-day event, which will start on 21 June 2017, the company will showcase its brand quality with silky smooth or naturally rough surfaces.

Small promotional runs or seasonal designs can be implemented, in high quality with specially developed Zanpack silk digital print board.

High-end brand, Chromolux, one of Zanders brand in the portfolio of specialty papers and skillfully sets the scene for high-end cosmetic products shall be showcased at Cosmetic Business 2017.

Zanders stated that during the portfolio’s actual demonstration, it will show the different ways in which the products can be put to use.

According to the company, high-purity white, excellent printing images, and perfect finishing and laminating properties are essential for the packaging of cosmetic and beauty care products.

Zanders sales director Jakob Jonsson said: “Zanpack silk, Zanpack silk2 and Zanpack touch have exactly these properties. Their different surfaces ranging from silky smooth to naturally rough also provide a haptic experience that will be remembered and convey the brand message in a customised manner.”

“With its noticeably smooth front and back, Zanpack silk2 doesn’t just spark enthusiasm from the outside, but also while opening the product packaging.”

Zanders noted that companies which want to present their seasonal products efficiently with digital printing without forgoing the silky smooth surface and the print image quality of Zanpack silk, will know that Zanpack silk digital has been specially developed for this.

Jonsson said: “Bringing high-end products luxuriously to life? Zanders presents its fine, cast-coated premium board qualities for just this purpose: The uniquely smooth, high-gloss surface of Chromolux draws all the attention and signalises that this product is first-rate!.

“Chromolux shows delicate embossings, lacquers or innovative foil finishes from their best side, and offset, flexographic, gravure and silk-screen printing can all be used with equally excellent results.”