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Omega, the International Bottle Company’s 100ml standard glass bottle, has been chosen by Incos for its “So on the Wild Side – an eau de toilette with a youthful spirit”.

“This is a delightful design approach,” says Mark Devonald Smith, IBC’s joint managing director. “Like all successful ranges Omega is capable of being personalised in so many different ways. Here the pearlised mauve cap and perky mauve printing capture the freshness of the product.”

The Omega range was recently extended and now includes 100, 50 and 10ml bottle sizes.