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Total has 2020 vision

Visitors at Total Processing and Packaging 2004 will be given a glimpse of the future with a showcase of consumer packaging ideas predicted for the year 2020.

Held at the Total Design Centre of Excellence, 2020 Vision will reflect the growing influence of design and innovation on the marketing of new products.

It is supported by The Design Business Association; The British Brands Group and design agencies.

The agencies include PI3, FitchLondon and Siebert Head.

Show director Barbara Jackson said: “The announcement follows in-depth research among packaging buyers and specifiers, visitors and exhibitors that has proved that innovation, design and the opportunity for creative thinking away from day to day issues are among the major drivers behind visiting exhibitions.

Total Processing and Packaging will be held March 29-April 1 2004 at the Birmingham NEC.