Catchpoint has launched its web/liner-free self adhesive labels through a new division in the US. This move allows Catchpoint to target customers and new strategic partners in the US, to complement the development team it has already established in the UK.
The company says it is also increasing the choice of label shapes, the speed with which they can be coated and the velocities at which final label runs can be undertaken. The US market is said to be particularly interested in the fact that the labels can be printed in register, enabling both sides to be printed in full colour. “This is a major development for the beauty, pharmaceutical and chemical markets, where the option of back-of-label instructions or promotions is most keenly anticipated,” the company claims.
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