Heidelberg has completed the third construction phase at its Qingpu site near Shanghai, China, extending the plant’s production area to some 45,000m². This threefold increase in the space of just four years enables the company to serve the growing demand from Chinese print shops.
Heidelberg has been manufacturing small and medium-format presses and folding machines in Qingpu since 2005. For the past year, it has also been producing 70 x 100cm format presses at Qingpu, so it now covers all standard machines required by the Chinese market.
Some 400 staff work at the site, which currently builds machines primarily for the local market. However, Heidelberg plans a gradual increase in the proportion of such standard machines that are exported to neighboring countries.
“China is now our number one individual sales market, says Heidelberg CEO Bernhard Schreier. “The demand for print products is growing all the time in China and has more than tripled over the past 10 years. Every third machine sold by Heidelberg in China now comes from Qingpu. Offering locally produced machines has enabled us to tap into additional customer segments in our industry’s most important future market.“
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