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Epson gives Superfast an edge

Superfast Labels is the first company in the UK to install Epson’s SurePress L-4033A digital label press. Some four months after its installation, the Sittingbourne-based “fastest label printer in the country” says it has has printed 3.1 million labels on the press, cut waste, stock levels and overtime, and identified lucrative new markets.

Managing director Andrew Miller chose the 6-colour Epson machine to add high quality affordable inkjet printing capabilities alongside his four Nilpeter flexo presses.

“While it can happily print label volumes up to and over 10,000, the SurePress also gives us the ability to handle smaller volumes fast and cost-effectively,” he says. “Unlike many other digital presses, it prints directly onto standard off-the-shelf labelstocks at variable web widths up to 330mm without the need for special pre-treatment or top coating. The non-contact inkjet printing process also means we can print onto textured substrate, which opens up a whole new market for us in food and drink packaging, particularly for artisan producers who want a quality bespoke product at small volumes.”

Epson’s Micro Piezo inkjet technology and UltraChrome 6-colour, water-based, pigment ink is said to deliver consistent, high quality results, reproducing barcodes, small text and line work in sharp detail. The SurePress L-4033A has been designed to fit easily into existing digital workflows, and it will print a variety of substrates including standard paper and film labelstock up to 0.32mm thick, and rolls from 80-330mm wide.

“The digital capabilities of the SurePress are already rapidly opening up new markets for us,” says Andrew Miller. “I expect 30% of all our production will move to it within a few months.”

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