Austrian flexible packaging manufacturer Constantia Flexibles has signed the New Plastics Economy Global Commitment to help eliminate plastic pollution at its source.
As a global flexible packaging producer for the consumer and pharma industry and a company being committed to sustainability from the very beginning, Constantia Flexibles recognizes the importance of actively contributing to the circular economy. Therefore, Constantia Flexibles recently pledged that 100% of its packaging will be recyclable by 2025.
This pledge is part of Constantia Flexibles’ commitment to the New Plastics Economy “Global Commitment” , led by the Ellen MacArthur Foundation in collaboration with UN Environment.
The Global Commitment unites many of the world’s largest packaging producers, brands, retailers, recyclers, governments and NGOs and is underpinned by shared ambitions, definitions and a high degree of transparency, working on solutions that address the root causes of plastic waste and pollution.
Constantia Flexibles believes that working side-by-side, businesses and governments can tackle plastic pollution at its source and is therefore proud to be among the 250 companies that have signed the Global Commitment. Signatories include companies representing 20% of all plastic packaging produced globally.
The Global Commitment and its vision for a circular economy for plastic are supported by the World Wide Fund for Nature (WWF), and have been endorsed by the World Economic Forum, The Consumer Goods Forum as well as universities, institutions and academics.
Before it is waste, flexible packaging plays an essential role as it protects the valuable content throughout the supply chain and enables a proper and safe delivery to the end-consumer. Flexible packaging with customized barrier protection and appropriate portioning reduces the risk of waste, thus saving many resources. Flexible packaging adds value in the circular economy through very efficient use of materials and energy resources. If on top of that it is collected and recycled, this increases its resource efficiency even further.
Constantia Flexibles will work towards its target of 100% recyclability by:
- Focusing on those product specifications which are already currently recyclable in practice and at scale
- Implementing design guidelines to develop recyclable specifications
- Strengthening development efforts to overcome the challenges of problematic or unnecessary non-recyclable (plastic) packaging
Where legally and technically possible (e.g. legal constraints, such as food contact), Constantia Flexibles also aims to increase the use of recycled content in its products.
Source: Company Press Release.