Butcher's Pet Care's request for a larger pack for its Olli Dry Catfood has seen Sonoco create a new composite can said to be the first of its kind in the European petfood market.
The composite pack, which features a six-colour gravure printed label with varnish, has a silver foil sealing membrane to keep the 1kg of catfood contents fresh and provide which also afford easy-peel opening.
Olli brand manager Emelyne Robin says the pack has proven popular among customers who want to buy more catfood so they can shop less frequently for it. She says: “Research shows that customers are requesting a larger package size to suit their busy lifestyle lifestyles. Just like our 400g package, the new 1kg pack is easy to store, easy to pour from and resalable to ensure the food stays fresh.”
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