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Cambridge Design Partnership unveils patient-friendly single-use medicine pouch

UK-based technology and product design company Cambridge Design Partnership (CDP) has introduced a single-use medicine pouch.

The BeeBetter patient-friendly packaging, which has been designed differently from traditional pharmaceutical packaging, is said to be easy-to-use and features childproof mouthpiece, which pops-up when squeezed.

The packaging design allows the user to squeeze the pack to get correct amount of medication, which can be sucked on the mouthpiece.

CDP said that the pouch is packed with a spoonful of honey at the end to help the patient complete the entire dose.

The mouthpiece, when sucked by the patient, breaks the frangible seal inside separating the honey at the bottom from the rest of the contents.

CDP drug delivery business development head Bastiaan de Leeuw said: “We wanted to challenge the misconception that children’s medicine needs to come out of a bottle and involve a measuring spoon or plastic syringe and an unpleasant experience for a child who is already not feeling great.

“So we decided to look at the problem from the child’s perspective and design packaging that is not only easy-to-use but also has a fun element.”

CDP noted that the pouch can be given to a child to hold and use while ensuring that they receive the prescribed amount of the medication.

In addition to benefiting elderly patients who struggle with traditional medicine bottles, the BeeBetter pouch facilitates patients with memory problems as it allows them to keep a track of each dose.

The CDP plans to demonstrate the BeeBetter packaging concept, along with other solutions, at the Pharmapack 2018 event, which is scheduled to be held in France from 7-8 February.


Image: The CDP’s new BeeBetter medicine pouch. Photo: courtesy of Cambridge Design Partnership Ltd.