A La Mode, a handcrafted, premium, nut, sesame, and egg-free ice cream brand, announced its transition to all-natural ingredients along with the introduction of a unique packaging update to the current upbeat and playful cartons— most notably including color changing spoons.
The new products will be launched online and in retail stores across the country, including Brooklyn-based Union Market, where it is currently on shelves, and ShopRite starting this summer. Effective immediately, all containers will be identified with an “all-natural” and “color changing spoons” label located on the front of the new eco-friendly packaging.
The nut, sesame and egg-free line will continue the brand’s endeavor to adopt additional eco-friendly practices by introducing the highest quality, and finest of all-natural ingredients. Six of A La Mode’s well-known flavors including Cooks, Speed Bump, Wired, Vanilla, Chocolate and Pink Sprinkle are being revamped with all-natural coloring and ingredients which are now available in pints and will soon be offered in cups and bars this summer. Prior to launch, direct consumer testing was conducted with the new, all natural, recipes and results conclude the change does not compromise on taste and quality.
“I’m thrilled to stand behind A La Mode’s promise to remove artificial flavors and introduce a new interactive experience for our consumers,” said Marc Roth, Founder of A La Mode. “Up to this point, we’ve been able to help people with food allergies and today, this move takes the company’s success, reach and growth to the next level. It’s imperative that food brands are taking a step in the right direction to make their products healthier and are utilizing a customer-oriented approach in today’s competitive market. This is an important milestone for the company and stands by our mission to provide consumers with a healthy, creative and unique ice cream option that is safe for the entire family.”
In tandem with A La Mode’s commitment to go all natural, the ice cream brand is adding color changing spoons to the lid of the ice cream pint— providing consumers a fun, interactive way to eat their ice cream. Moving forward, the entire contents of the cartons will be one-hundred percent recyclable in an effort to further A La Mode’s mission to be a fully sustainable company. The company is committed to implementing environmentally friendly packaging solutions, offering consumers engaging and valuable experiences and providing an overall cleaner and healthier product available for everyone to enjoy.
Source: Company Press Release