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St Francis launches wine varieties in new packaging

US-based St Francis Winery & Vineyards has announced the launch of new packaging for its White Splash, a wine blend of four aromatic white grape varieties.

White Splash marketing director Isabelle Catino said, "We were inspired to have the new WHITE SPLASH packaging reflect the high quality wine the consumer is able to experience at such an affordable price point."

According to the company, White Splash is nationally distributed and available at grocery and wine retailers across the US.

All the grape varieties in the blend feature Muscat, Gewurztraminer, Pinot Gris, and Viognier and are said to be sourced from top growing regions throughout California.