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Sneaky Pete’s revamps oat beverages packaging

US-based beverages company Sneaky Pete’s has refreshed packaging for its oat-based drinks line, owing to increasing consumer awareness of oat beverages.

The company packed its Sneaky Pete’s in an hourglass shaped polyethylene terephthalate (PETE) bottle with caps that are color-coded and match the peach, mango, apple, raspberry and grape flavors of the brand, reported.

As part of packaging revamp, the company also revised its logo and incorporated a simple graphic with the brand name featured on a brown banner.

Near the top of the label, the new packaging displays the drink’s 40 calorie count per bottle.