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O-I launches online tool to identify right glass package

US-based Owens-Illinois(O-I) has launched an easy-to-use online tool to help customers identify the right glass package from its vast offering of standard containers for beer, food, non-alcoholic beverages, spirits and wine.

According to the company, the new interactive eCatalog helps brand managers develop their product strategy and find the right choice of packaging to speed product development, boost the marketing and presentation of brands.

Owens-Illinois customer service director Vincent Liverant said the new eCatalog is milestone in its journey to offer smarter glass solutions for its customers.

"We have thousands of customers across Europe and moving the catalog from print to online will increase our responsiveness," Liverant said.

Its corporate website www.glass-catalog.com offers a fast and intuitive way to browse, compare and claims to select the most appropriate glass bottles/jars for their project.

The company offers an array of standard glass containers which include families of bottles and jars in a range of sizes and colors.

O-I is a glass container manufacturer and partner for food and beverage brands.