US-based K&F Coffee Roasters has introduced a new packaging for its complete line of coffees and also consolidated both its conventional and organic coffees under the K&F Coffee Roasters name.
In the new coffee package, the company’s refreshed original hand-drawn logo can be seen in white on a black background with ampersands dissolving to solid black.
The packaging also features a cup watermark with three wisps of steam to suggest the company’s history and tagline, "Three Generations in Every Cup".
In addition to roasting and distributing conventional and organic, Bird-Friendly, and Fair Trade arabica coffees, the company also distributes its own TazArriba Mexican Spiced Cocoa, Torani syrups, teas and smoothie mixes and provides brewers through its equipment loan program.
K&F Coffee Roasters distributes coffees to espresso bars, drive-throughs, restaurants, hotels, and specialty grocers.
The company is an owner and operator of one retail store, Clinton Street Coffeehouse, on Portland’s East Side.
Image: K&F Coffee Roasters’ new coffee packaging