US-based HCT Packaging was chosen by American make-up artist Laura Geller to manufacture the packaging for her best selling Banish-n-brighten concealer. With the formula designed to conceal dark circles and signs of fatigue, a HCT patented ZAMAC tip was chosen to compliment the formulas properties.
The injection-moulded ZAMAC (Zinc, Aluminium, Magnesium and Copper) tip has a cooling benefit as well as a luxe aesthetic and feel. The combination of the ZAMAC tip with the formulation helps to even out skin tone and combat inflammation and puffiness.
Attached to an HCT stock tube, product is easily dispersed with a gentle squeeze of the tube, allowing the cooling tip applicator to pat and smooth the product from the outer corner of the eye inward.
HCT Packaging’s sales director John Pyrzenski commented that they are incredibly pleased with how successful this product has been for Laura Geller and look forward to working with her on future projects.