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Hampstead Tea packaging to be designed by MayDay

MayDay has designed the packaging for the premium fruit teas for organic tea specialists Hampstead Tea.

The new designs build on the elegance of their original work for the single estate leaf teas that brought change to the specialty tea market, according to thedieline.com.

Various cascades of bold colors are used for the infusion motif on the tea, prompted by a fruit bomb depicting fresh flavors.

A range of colors like black, green, white and herbal teas are being considered for the infusing design.

According to MayDay, the pack is perfectly suitable for the premium organic range, but has its own vibrant look to capture the design depicting brand clarity and purity, through tea-bags that are biodegradable and staple-free.