Green Mountain Coffee Roasters (GMCR) will produce METRO’s Irresistibles brand K-Cup packs for Keurig Single Cup Brewers.
To be produced by GMCR Canada, the exclusive METRO Irresistibles K-Cup pack varieties will be available in 12-count boxes.
The Keurig Brewed Seal of Quality, which is printed on packaging of all authorized Keurig products, will also be featured on the packaging of the Irresistibles K-Cup packs in order to certify their authenticity.
Only single serve packs produced exclusively by GMCR or its licensed partners, are said to feature the Keurig Brewed Seal of Quality and K-Cup trademark.
GMCR Canada president Sylvain Toutant said, "The addition of METRO’s Irresistibles K-Cup packs enhances the already wide variety of GMCR’s Keurig Brewed family of beverage brands and brings the benefits of GMCR’s single cup expertise and our excellence in beverages and brewing systems to the brand."