Domata, which sells gluten-free baking mix products, has unveiled a new packaging design that has been developed by Ultra Creative, in order to reach out to its customer base.
The new packaging in the form of a box, rather than a bag, encompasses a modern yet simple floral logo, using a multi-phase process.
According to the firm, the new design was vital for retail consumers to easily recognize the Domata product they would buy.
A featured color, icon, attributes and the motif would be part of each new design that would complement one another, the firm said.
Domata would be available in stores with the new look in the month of August.