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7-Eleven introduces holiday beverage cup to support charity

US-based retailer 7-Eleven introduced holiday coffee cup to support charity.

The coffee cup is designed for 7-Eleven’s new seasonal beverage, Peppermint Mocha Cappuccino, along with the winter flavors of cool peppermint and rich chocolate.

The cup, which can be customized with an assortment of creams, syrups and spices at no extra charge, can be filled with any 7-Eleven hot beverage.

7-Eleven brand innovation VP Laura Gordon said two years ago, 7-Eleven helped actor Will Ferell spread the world about an organization (Cancer for College) in a very personal way.

"Cancer for College has helped families who have been left with few financial resources for education after paying extraordinary medical expenses to save their child. 7-Eleven is supporting this organization by making a donation and raising awareness about such a commendable cause," Gordon said.

7-Eleven has pledged a $360,000 donation to Cancer for College.