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Ritter Insurance Marketing signs marketing deal with Independence Blue Cross

Ritter Insurance Marketing has signed a Field Marketing Organization (FMO) agreement with Independence Blue Cross(IBC) that allows Ritter to market IBC's individual Medicare Advantage products beginning October 1.

Insurance marketing firm specializes in senior life and health insurance products including medicare supplement, medicare advantage, part D, final expense and long term care.

Agents will be eligible to sell the Medicare products as long as they are licensed in Pennsylvania, appointed by IBC, and successfully complete IBC’s compliance and product certification.

IBC offers Medicare Advantage plans in Philadelphia, Montgomery, Bucks, Chester and Delaware counties in Pennsylvania.

Ritter Insurance Marketing vice president of operations and support government markets Richard Roccato said this agreement will allow more Medicare beneficiaries to learn about their IBC Medicare Advantage options and to help them select a plan that best meets their needs.

The terms of the agreement were not released.