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Liberty Life Insurance names VP, relationship manager for Midwest region

South Carolina-based Liberty Life Insurance Company has named Ryan Lex as vice president and relationship manager for the company's Midwest region.

Lex, who has more than ten years’ experience in the annuity and life insurance industry, will operate from Liberty’s sales and marketing office in Wilmington, Delaware.

Before joining Liberty, Lex was vice president of business development for Genworth Financial, where he was responsible for securing new selling agreements with financial institutions. He managed corporate accounts.

Prior to Genworth, Lex spent seven years with The Hartford, where he started as a wholesaler. After leading the country in sales, he was promoted to regional manager and eventually national marketing manager.

Liberty’s national sales manager Rod Mims said Ryan is a seasoned annuity industry veteran and sales leader, and a natural choice to build and maintain strong, productive relationships with their Midwest distribution partners. His abilities and experience will be important assets as they continue to build a premier national sales organization.