Road to RoadShow
Just Announced! The L.A. Office and PROMO Magazine Present the “Road to RoadShow” Webinar Series
The free Road to RoadShow Webinar Series, August 19th, 26th and September 3rd, is presented by The L.A. Office and PROMO Magazine to introduce brand marketers to the world of entertainment promotional programs in advance of The L.A. Office RoadShow from September 16th – 18th. The series will cover three of the key segments of Entertainment Marketing: Film and Home Entertainment, Television, and Music. Each type of Entertainment Category has its own types of promotions, tools of the trade, best practices and creative opportunities that can make navigating the world of entertainment tricky, yet extremely rewarding when it is done right and results in a successful program that increase ROI, interaction with and awareness for your brand. We’ve lined up three seasoned entertainment executives who are among the best in each of their categories to share their first-hand experiences and give you invaluable information and advice. The series will be moderated by Mitch Litvak, President of The L.A. Office and Leslie Bacon, Group Publisher of Promo Magazine.
For information about participating in the webinar series an/or RoadShow call The L.A. Office at (310) 275-2088 or visit www.laoffice.com.