Western Union and Fifth Third Bank have jointly completed the Western Union global money-transfer service at more than 1,300 Fifth Third banking center locations in 12 states across the US.
The states include Ohio, Kentucky, Indiana, Michigan, Illinois, Florida, Tennessee, West Virginia, Pennsylvania, Missouri, Georgia and North Carolina.
The signing of Fifth Third Bank is a part of Western Union’s North America ‘go-to-
market’ strategy to expand its market presence and attract new consumer segments, specifically, within the banking channel.
Moreover, Western Union expands its money-movement service offerings to tap the business of cash, account and card-based delivery solutions.
Marilyn Mocilnikar, senior vice president and director of retail products and delivery at Fifth Third Bank, said: “We are excited to offer our customers and walk-in consumers the ability to send and receive money transfers at our Fifth Third banking centers. Our relationship with Western Union enables us to expand beyond our traditional product and service offerings to better meet the diverse needs of our customers and the communities we serve.”
Stewart Stockdale, president of the Americas and executive vice president of global key accounts and global cards at Western Union, said: “Fifth Third and Western Union are brands consumers trust. Consumers can now transfer money through an outstanding global network.
“For many consumers, the Western Union service represents a fast, convenient and reliable connection with family and friends. Making that connection easier is an example of the tremendous value the Western Union brand adds to banked consumers.”