UnionPay International, a subsidiary of China UnionPay, has appointed Acculynk as a provider of its e-commerce authentication (UPOP) service to US based merchants.
US merchants who implement the UPOP service through PaySecure, Acculynk’s global authentication gateway solution, can gain access to new customers outside the US.
Besides UnionPay card holders, a single PaySecure implementation on the merchant’s e-commerce site also offers the capability to generate sales lift from new PIN-debit customers in North America, Asia-Pacific, Latin America and the Caribbean.
On the issuing side, Acculynk offers a flexible, customizable online- and mobile- authentication technology that meets local needs and regulatory requirements in international markets.
It has also the capability to integrate country-specific authentication changes without disrupting the merchant or acquirer.
Acculynk CEO Ashish Bahl said, "Merchants that have adopted PaySecure are well aware of the lift in sales the billions of new customers with UnionPay cards bring."
Introduced in 2009, PaySecure is the only two-factor authentication method for online debit transactions and was selected by National Payments Corporation of India (NPCI) due to PaySecure’s track record of high consumer adoption and low abandonment.