Jordan Kuwait Bank (JKB) and airline services firm Royal Jordanian have signed a new marketing alliance agreement by which the two parties have launched a co-branded MasterCard credit card 'Fly and Plus.'
Fly and Plus MasterCard cardholders are able to add points to their Royal Jordanian Frequent Flyer Program (Royal Plus), whether they are travelling onboard Royal Jordanian or any of the other ten members of the global aviation alliance (one world).
Abdul Karim Al Kabariti, chairman of Jordan Kuwait Bank, stressed that the launch of this co-branded MasterCard credit card will contribute to increasing awareness of the Royal Jordanian’s Royal Plus Program, and to encouraging travel on its planes.
Mr Al Kabariti added: “Signing this agreement and collaborating with MasterCard is in line with JKB’s commitment to support its clients and open up new opportunities for them to benefit from the credit cards they hold, which will provide them with value added quality and distinctive banking services that they enjoy in everyday interactions with Jordan Kuwait Bank.”
Hussein Dabbas, president and CEO of Royal Jordanian has noted that launching the card will enhance the privileges granted by Royal Jordanian to its passengers- members of the frequent flyer program, and enhance the positive relations between the Jordan Kuwait Bank and its clients.
Mr Dabbas said: “Among other privileges of the Royal Plus Program is the ability to redeem points accumulated by the passenger’s trips with the Royal Jordanian and its allied members of the ‘one world’ global alliance and purchases through the use of Fly and Plus MasterCard card. Other benefits that cardholders can acquire with the earned points include increased baggage weight allowance and the opportunity to get an upgrade to Crown Class and free tickets on Royal Jordanian or its allied companies.”
Denzil Lawson, general manager of Middle East and Levant at MasterCard, said: “In collaboration with customer banks like Jordan Kuwait Bank, we develop market-leading and standards-setting bespoke payment products that incorporate a wide range of value-added benefits to enhance the traveling experience while elevating the satisfaction and loyalty levels of travelers.”
Basel Eltell, vice president and regional manager of Levant at MasterCard, said: “MasterCard provides innovative payment solutions which meet travelers’ needs and expectations, while granting them peace of mind wherever they travel around the world.”