Harrington West Financial Group, the holding company for Los Padres Bank, FSB and its division Harrington Bank, has appointed Leigh Sherman as chief retail banking and marketing officer, reporting to Craig Cerny, chairman and CEO.
In his expanded role, Sherman will be responsible for Harrington West Financial Group’s (HWFG’s) retail banking centers in all markets and the development of core deposits, consumer loans and banking fee income through this distribution channel and HWFG’s internet bank. He will also lead all bank-related marketing efforts and coordinate them between business banking and the retail platform.
Mr Cerny stated: We are very excited about Leigh’s promotion to chief retail banking and marketing officer and honored to have an individual with his broad management, sales and marketing skills in our organization. Leigh’s proven success in these disciplines will greatly enhance our efforts to profitably develop our core banking franchise.