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First Financial Bankshares launches new mobile bill pay service

US-based First Financial Bankshares has rolled out a unique mobile bill pay service, known as Picture Pay, which allows its customers to click and submit the picture of a vendor bill for payment.

Commenting on the launch, First Financial Bankshares chairman, CEO and president F Scott Dueser said the new technology utilizes the camera functionality of smart phones to submit vendor’s bill for payment.

First Financial Bankshares operations executive vice president Gary Webb said, "Picture Pay lines up well with our focus on ease-of-use and truly makes the bill payment process ‘smart.’

"Our customers love the convenience of depositing checks and receiving text alerts through the mobile channel and now that convenience will exist when paying a bill."

Headquartered in Abilene, First Financial Bankshares operates as a financial holding company and manages 11 banking regions with 55 locations in Texas including Abilene, Acton, Albany, Aledo, Alvarado, Boyd, Bridgeport, Brock, Burleson, Cisco, Cleburne, among others.

The company also operates First Financial Trust & Asset Management Company, with six locations and First Technology Services, a technology operating company.